Job Description
WE ARE CAESARS
At Caesars Entertainment, our Mission, Vision & Values reflect our unique purpose, providing people with possibilities and places to have fun. Our Mission, Vision & Values represent a unifying and inspiring way forward,and all Team Members are expected to uphold them.
- Our Mission: "Create the Extraordinary"
- Our Vision: "We create spectacular worlds that immerse, inspire, and connect you. We don't perform magic; we create it with excellence."
- Our Values: "Blaze the Trail, Together WeWin, All-In on Service"
Our corporate social responsibility framework, People Planet Play, represents our continuous dedication to enhancing economic development, uplifting the wellbeing of our Team Members and their families, and making positive contributions to the communities we operate in.
JOB SUMMARY The POD Marketing Specialist aka Strategic Marketing Specialist performs ongoing tasks to support the POD (Points of Distribution) team in developing and executing marketing strategies for a subset of grouped properties
HOW YOU WILL CREATE THE EXTRAORDINARY- Act as a project owner for assigned marketing jobs:
- Manage project lifecycle from ideation to deployment in a timely manner
- Initiate and expedite workflow process through Salesforce marketing process tool
- Ensure expenses for the event are within budget and strategic initiatives
- Set up guests' criteria and offer values with manager/director guidance and can adjust templates based on their direction
- Coordinate with on-site marketing team to track execution of marketing activities and ensuring all execution issues resolved
- Tracking inputs and feedback from other marketing functions on calendar plans
- Manage post event follow ups and reconcile expenses
- Make improvements to templates and processes and creates tools in support of business needs
- Complete execution details for assigned marketing jobs:
- Develop event and offer details for assigned marketing jobs in conjunction with property partners and POD leadership
- Source and submit purchase orders for gifts/ gift cards/ cars needed for event execution
- Handle contracts with 3rd party vendors
- Develop and maintain basic relationships with vendors essential to completing the jobs both internal and external
- Manage communication messaging:
- Draft value proposition and compelling copy
- Review, provide critical creative feedback
- Approve marketing material based on factual job details and basic creative guidance
- Review and proof direct mail and email jobs to ensure accuracy and content is correct prior to deployment
- Work with peers within and across Pod teams to ensure collaboration and best practice sharing across Pods. Pod interfaces and interact with the following groups:
- Enterprise wide Property Events Team
- Direct Mail Teams
- Audit
- Analytics
- Property Senior Marketing Leaders
- External Vendor Groups
- Internal Service Groups
- Studio
- Brand
- All other duties as assigned
WHAT YOU WILL NEED- Bachelor's Degree in Marketing or related field preferred
- One-year previous Marketing experience within the Casino industry preferred
- Computer literate; experience working with Microsoft suite, Adobe and Workfront products a plus.
- Must be able to organize and maintain a wide variety of activities in a multi-tasking fast-paced environment
- Minimum 21 years of age
OTHER REQUIREMENTS - Excellent interpersonal, communication, team building, and problem-solving skills are required
- Strong organizational skills and attention to detail
- Understanding of business acumen necessary to troubleshoot and solve problems with moderate guidance from supervisor
- Demonstrated ability to multi-task and prioritize activities
- Must successfully be able to present a vision and create advocates
- Ability to be vocal with ideas and not afraid to present challenges to property partners, senior team, and their peer set
- Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business
TOGETHER WE WIN We believe in delivering family-style service-an approach that fosters warmth, connection, and a genuine sense of belonging. Our team treats every guest and colleague with the same care and hospitality we would extend to family, creating a welcoming environment built on respect, teamwork, and personalized attention. Whether assisting customers or collaborating with coworkers, we prioritize service that is thoughtful, supportive, and rooted in genuine relationships
DISCLAIMER This is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the current job or to require that other or different tasks be performed when circumstances change, (e.g. emergencies, changes in personnel, workload, rush jobs or technical developments).
EQUAL EMPLOYMENT OPPORTUNITY Caesars Entertainment is an Equal Opportunity Employer. Caesars Entertainment will not discriminate against any employee or applicant based upon a person's race, color, creed, religion, national origin, sex, marital status, disability, status with regard to public assistance, age, sexual or affectional orientation, gender identity, familial status, ancestry, local human rights commission activity, citizenship, genetic information, protected veteran or military status, or any other protected class.
About Us At Caesars Entertainment, Inc., our Team Members create the extraordinary. We are the largest casino-entertainment company in the U.S. and one of the world's most diversified casino-entertainment providers. Since beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through the development of new resorts, expansions and acquisitions. Our resorts operate primarily under the Caesars®, Harrah's®, Horseshoe® and Eldorado® brand names. We focus on building loyalty and value with our guests through a combination of impeccable service, operational excellence and technological leadership. The company is committed to its Team Members, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework.
Our Caesars family is driven by our Mission, Vision and Values. We take great pride in living these values - Together We Win, All In On Service and Blaze the Trail - every day. Our mission, "Create the Extraordinary". Our vision, "Create spectacular worlds. That immerse, inspire and connect you. We don't perform magic; we create it with excellence. #WeAreCaesars". If you are ready to create some magic, we invite you to explore our dynamic, yet unique, career opportunities.