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Job Details

Senior Product Manager

  2025-08-24     Asustek Computer     all cities,CA  
Description:

Job Description Overview:

The Senior Product Manager will be responsible for developing and executing a comprehensive marketing strategy to enhance brand awareness and support the overall business objectives of ASUS NUC.

Essential Duties and Responsibilities:

  • Develop and drive execution of a clear marketing strategy, aligning the product positioning and goals with global marketing as well as regional marketing teams
  • Ensure consistent brand messaging across all channels, building and maintaining relationships with media and key stakeholders.
  • Build and maintain relationships with media and stakeholders and oversee branding and
  • promotional activities
  • Develop programs to attract and retain customers and gather feedback to improve marketing deliverables to our key partners
  • Collaborate with all other Business Units to ensure cohesive marketing efforts across Asus
  • Responsible for recruiting, developing, and mentoring managers and senior individual contributors

Knowledge and Skills:

  • Strategic Planning:Ability to craft and execute long-term marketing strategies that align with the company's overall business objectives
  • Content Marketing:Ability to create and manage content marketing strategies that drive brand engagement and lead generation
  • Effective Communication:Excellent verbal and written communication skills to convey marketing messages clearly and persuasively
  • Interpersonal Skills:Strong interpersonal skills to build and maintain relationships with media, stakeholders, and team members
  • Competitor Analysis:Skills to analyze competitors' activities and adjust marketing strategies accordingly
  • Ability to work confidently in a rapidly changing, fast-paced and results-oriented corporate environment where a high degree of flexibility is required

Required Qualifications:

  • Bachelor's degree in marketing, business, communications or a related field
  • 8+ years of marketing experience with several years in a senior leadership role
  • Keen understanding of PC category sales channels and market dynamics

Preferred Qualifications:

  • Masters's degree in engineering, technology, or business
  • 10+ years of experience in progressive business strategy and product/category management
  • 10+ years managing high-performing teams in a fast-paced environment
  • Proven experience in driving product line to market leading position in the PC industry

Working Conditions:

  • Office Only: Typically works in an office environment
  • Requires sitting, operating a computer keyboard, telephone and other office equipment for extended periods of time
  • Travel:30% travel as needed for Customer, Partner and Industry collaboration

$175k Min Base - $250k Max Base annually is the estimated pay range for this role working in Fremont, California office. The final amount will be determined based on the qualifications & experience of the candidate relative to the role. Our comprehensive employee benefits include bonuses, medical, dental, vision, life insurance, AD&D insurance, Paid Time Off, EAP, & 401(k).

ASUS is an equal employment opportunity employer. The Company makes employment decisions without regard to race, color, religion, sex, gender, pregnancy/ breastfeeding, medical conditions related to pregnancy or childbirth, sexual orientation, age, national origin or ancestry, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, as well as any other characteristic protected by law, regulation or local ordinance, and strives to comply with all applicable laws on the subject. These employment decisions extend to hiring, placement, promotion, transfer, demotion, layoff, termination, recruitment, pay and other forms of compensation, training and other terms and conditions of employment.

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